The cosmetics sector sets high standards for packaging — brand image, shelf differentiation, industrial compatibility, and environmental responsibility.
Stratus Packaging supports skincare, makeup, and hygiene brands with tailor-made solutions designed to combine technical performance with controlled visual impact.
Cosmetic packaging: practical solutions for a demanding industry
The cosmetics sector sets high standards for packaging: brand image, shelf appeal, industrial compatibility, and environmental responsibility.
Stratus Packaging supports skincare, makeup, and hygiene brands with tailored packaging solutions designed to balance technical performance and visual impact.
Packaging that reflects the product
In the cosmetics industry, packaging is part of the product itself. It reflects brand identity, reinforces positioning, and must meet real constraints in terms of production, presentation, and sustainability.
We develop customized solutions that address the realities of this market: short product life cycles, high aesthetic standards, and increasing demand for responsible materials and finishes.
What we deliver
Our approach is straightforward: deliver packaging that performs — visually, technically, and industrially.
We offer:
-
Formats and materials adapted to each product type (bottles, tubes, jars, samples, etc.)
-
Sustainable materials, aligned with CSR objectives and carefully selected to maintain visual quality
-
Specialized decoration solutions, including:
▪ Peel off labels for detailed regulatory content
▪ Sleeves providing 360° coverage and strong shelf presence
▪ Elastitags®, a flexible and innovative non-adhesive labeling option
▪ Finishing effects such as specialty inks, varnishes, and textures to enhance on-shelf appeal
A project-oriented approach
We collaborate closely with marketing, R&D, and production teams to define the most appropriate solution, based on:
-
Product lifecycle
-
End use (opening, storage, handling)
-
Shelf visibility and online presentation
Considering environmental impact from the start
In a market with strong expectations for sustainability, we develop packaging that incorporates recyclable, compostable, or bio-based materials, and relies on more efficient production methods.
We also work to reduce waste at the source, simplify material structures, and implement responsible sourcing strategies.
Our role is simple: packaging that works
Packaging that supports the product, facilitates its market introduction, and aligns with both industrial and brand expectations.